Thought leadership
The importance of time management
Time management is critical when being a team leader or being part of a team. Being able to manage your time is a significant skill because you may be dealing with a range of stakeholders such as clients, customers, suppliers or internal staff, and you need to be able to know when work deadlines are or when to be at the right place at the right time.
Continue ReadingHow to prevent the expiration date of your business
With the speed of change accelerating, corporate longevity is on the decrease. By 2027 Innosight’s biennial Corporate Longevity Forecast has predicted that the average company will only last 12 years.
Continue ReadingHow will AI benefit the communications industry?
Artificial intelligence (AI) is the development of computer systems that can perform tasks normally required by human intelligence. AI has seen a rapid growth in the everyday lives of humans across the planet – from digital assistants like Siri and Alexa to ride sharing apps such as Uber and Lyft, to Google AI-powered predictions. However, AI still has a looming stigma over its head around employment and poses the question, ‘How much longer do we have at our current workplaces?’
Continue Reading5 content marketing mistakes you're probably making
Everyone has clued on to the importance of content marketing but there’s more to an effective strategy than writing a blog or recording a video and picking a platform to upload it to.
Continue ReadingIncrease your product sales with Instagram
I’m sure as you scroll through your Instagram feed, you are starting to see more and more of your favourite retail brands post content with little shopping bags in the corner of the picture. This is the future of online shopping and it’s called shoppable posts by Instagram.
Continue ReadingIncrease your product sales with Instagram
I’m sure as you scroll through your Instagram feed, you are starting to see more and more of your favourite retail brands post content with little shopping bags in the corner of the picture. This is the future of online shopping and it’s called shoppable posts by Instagram.
Continue ReadingGet the most out of your PR
I’m a PR pro who specialises in strategy development, copywriting and media relations, and yet I spend a good portion of my working life managing PA, BD and even HR issues for clients.
Continue ReadingGet the most out of your PR
I’m a PR pro who specialises in strategy development, copywriting and media relations, and yet I spend a good portion of my working life managing PA, BD and even HR issues for clients.
Continue Reading