Do you know what the top trends in conferencing are right now?

Events are a unique opportunity to bring together key stakeholders to provide creative input into products and services, and exchange new information for a key purpose. So, how do you keep delegates engaged with the content being presented? We have produced a list of the key trends emerging in the industry to keep you on top of your conference game and your attendees invested!

Convergence with innovative tech

Event technology has come a long way from where it started. From AV to scanners to radio frequency identification (RFID) and now virtual reality experiences - this techtrain is not stopping! Conferences are incorporating exciting and innovative solutions such as holograms for keynote speakers, live event interaction for offsite delegates, drone steaming and 3D scanning/printing, just to name a few. These novelties create a sense of awe, and generate delegate excitement about advanced technologies attendees probably haven’t seen up close before!

Marketing / brand promotion platforms

Need extra marketing for your conference? Why not try emerging platforms such as TVOs, interactive signs and voice assistants. These systems allow you to incorporate platform-agnostic experiences for seamless promotion of your event! You could even go back to the classic social media platforms and use hashtags and live streaming to boost your event, which are timeless and free! Use a range of different platforms to engage your delegates, business partners and media sources to drive engagement, increase awareness, and build hype.

Personalising experiences

Don’t just talk “at them” incorporate your attendees into the event! Ask them on stage, provide them with an opportunity to test your product or respond to questions through interactive apps – delegates love being involved in ‘creating’ the event. New technology such as real-time notifications to mobile devices, live social feeds and audience polling really enhances the personal experience and delivers tangible and intangible benefits for your event.

Going green

Go green! Being environmentally friendly is the new conference trend that event planners are now doing with the mindset of sustainability, local community, CSR and going organic. The green trend features energy efficiency, natural lighting, supporting the locals and fundraising to increase stakeholder interest. Is this a trend you will include in your next conference?

Call us on (07) 3180 3666 or email events@elevatecom.com.au to find out how we can help increase your conference game with these exciting trends!