The market is calling for more beverage choices and Frosty Boy Australia has delivered with a new addition to its The Art of Blend range, the Decadent Milk Chocolate.
The new blend joins the range as the eighth flavour since the frozen dessert and beverage base manufacturer launched The Art of Blend in September 2014.
Frosty Boy CEO Dirk Pretorius said the versatile range would continue to expand to capitalise on the beverage market’s ongoing growth.
“Eighty percent of Frosty Boy’s current opportunities in Australia come from the company’s beverage bases, with a strong response from the launch of The Art of Blend,” he said.
“Developing The Art of Blend was a good opportunity for us to further immerse the company in the beverage industry and has proven to be a successful decision.
“Since we launched the range we have managed to win new business in the hospitality, retail and catering sectors.”
The Decadent Milk Chocolate blend, which is perfect served cold or hot, offers a richer milk chocolate flavour when compared with the existing Finest Belgium Chocolate option in the range.
“This beverage powder base can be mixed with a blender, granita machine or served hot or over ice. It is an all-in-one chocolate powder solution, which can also be used in vending machines,” Mr Pretorius said.
Like the other blends of the range - Spiced Chai, Creative Yoghurt Smoothie, Finest Belgian Chocolate, Exquisite White Chocolate, Premium Mocha Latte, Velvet Dairy Frappe Base and Original Iced Coffee – the new blend is extremely versatile.
“Retailers can blend the Decadent Milk Chocolate powder with milk and ice and top it with cream and chocolate sprinkles for a tasty frappe. For a richer option add berries, replace the chocolate sprinkles with chocolate sauce and you’ve made a black forest frappe,” Mr Pretorius said.
The Art of Blend represents Frosty Boy’s dedication to innovation and its focus on serving its customers with products that are versatile and easy to use.
“We want retailers to succeed through our products. Our service includes working with each of our customers to help them use our products to increase profit through creating
innovative, bespoke menu options that follow consumer trends,” Mr Pretorius said. Frosty Boy, which was launched in 1976, continues to grow and its success includes exporting to 48 countries.
For more information on Frosty Boy Australia visit www.frostyboy.com.au and for information on The Art of Blend range visit www.blendbeverages.com.au.
Frosty Boy Australia, with its production warehouse in Yatala, Gold Coast, specialises in producing a high quality range of powdered base products including soft serve, frozen yoghurt and beverage bases for cafes, convenience stores and quick service restaurants and has been operating for almost 40 years.
For further information, interviews or images please contact:
Krista Connolly
Elevate Communication Director
07 3286 3333 / 0417 940 287
krista@elevatecom.com.au
Tags: Frosty Boy, Art Of Blend
